SMM - CASE STUDIES
PROGRAMMATIC CPM$4.21▲1.2%RETAIL MEDIA$148B▲3.4%CTV INVENTORY86%▼0.8%AD-TECH INDEX2,914▲0.6%CREATOR EARNINGS$31B▲5.1%SEARCH SPEND$92B▲1.9%COOKIE COVERAGE32%▼4.0%SOCIAL AD ROI3.8x▲0.3xPROGRAMMATIC CPM$4.21▲1.2%RETAIL MEDIA$148B▲3.4%CTV INVENTORY86%▼0.8%AD-TECH INDEX2,914▲0.6%CREATOR EARNINGS$31B▲5.1%SEARCH SPEND$92B▲1.9%COOKIE COVERAGE32%▼4.0%SOCIAL AD ROI3.8x▲0.3x
Last updated JUNE, 2026
