FIFA World Cup 2026 Marketing: How Brands Are Winning the Summer of Soccer
The whistle has blown. The biggest sporting event in history is underway, …
FIFA World Cup 2026 Marketing: How Brands Are Winning the Summer of Soccer Read Post »
PROGRAMMATIC CPM$4.21â–²1.2%RETAIL MEDIA$148Bâ–²3.4%CTV INVENTORY86%â–¼0.8%AD-TECH INDEX2,914â–²0.6%CREATOR EARNINGS$31Bâ–²5.1%SEARCH SPEND$92Bâ–²1.9%COOKIE COVERAGE32%â–¼4.0%SOCIAL AD ROI3.8xâ–²0.3xPROGRAMMATIC CPM$4.21â–²1.2%RETAIL MEDIA$148Bâ–²3.4%CTV INVENTORY86%â–¼0.8%AD-TECH INDEX2,914â–²0.6%CREATOR EARNINGS$31Bâ–²5.1%SEARCH SPEND$92Bâ–²1.9%COOKIE COVERAGE32%â–¼4.0%SOCIAL AD ROI3.8xâ–²0.3x
Last updated JUNE, 2026
